river island

river island Biography River Island was introduced by Bernard Lewis in 1948, a family business and it started out as a small shop in Londonwith the trading name of Lewis Separates. There have been many changes to the brand name such as Chelsea girl and Concept Man and not until 1989 its officially became known as RiverIsland today. Between the period of twenty years, from the 1960s to 1980s, Chelsea Girl was a well known high street store and was famous for its long haired girl logo. A group of approximately 45 students from Uxbridge and Middlesex has teamed together with the store to regain its reputation in the name of Chelsea Girl. River Island could considered to be one of the UKs biggest and most successful privately owned high street companies with over 250 stores operating all over the world and is still growing. Moreover, to ensure theirs customer a great, unique and fashionable look, unlike New Look and others high street stores which buy others brand design then altered it, River Island has their own in-house designer. River Island always focus on providing their customer the hottest look, hence, they also concentrate on providing their employees with a good working environment so that they can work efficiently and at their best. River Island stores across the country are always similar in both decoration and layout. In recent years, River Island has changed all of their stores to have a unique and similar layout. The general colour schemes are usually white walls with some emphasis of bright green to create a fresh feeling; the flooring is laid with creamy coffee coloured tiles with black paneling. Bri ght spot lights have also been used to create a posh look. In order to help the customer to feel comfortable and relaxed the stores have been designed to have an open air space which is simple but act as an effective background helping the clothes stand out and also enabling the customer to find their clothes. The layout of River Island is known to be like a walk-in boutique where you have trends that are divided into sections in the shop, which helps customers to know what theyre looking for, i.e. casual, smart or going out. Style River Island is a UKs leading high street brand, providing a big range of stylish clothes, but most importantly, their prices are affordable and the quality is great. River Island design clothes for both men and women at the age range from 16-30. With 250 stores and selling many different types of clothing like jeans, skirts, knit wear, jacket etc†¦ or even accessories such as jewelry or shoes. To â€Å"Get the most out of it† the company also provides online shopping so that it is more convenient for their customers. The design team represents the culture thats around them and thats the culture our customers understand, says Richard Bradbury, River Islands managing director. This year, the brand have reported mega profits, as mentioning this, River Island will have to thank their young team of designers, buyers and in-house stylists. The company‘s general theme for clothes line is usually smart looking, quite often the customer will see that there is a combination between smart-casual. Additional glitter, sequins, diamonds and jewels appear on all types of clothes to add a bit of bling and to meet with the young fashion trend. Moreover, these decorations also appear on purses or handbags so that they are all are matching. One of the company philosophies is focusing on finding new talent and bringing them up to contribute to the new high street trend, collection after collection is required to meet with demand of customers who searching for the new look everyday. In order to do that, every two weeks, Style Challenge is launched by one of our insiders. The themes will be different each time to make sure theres something for everyone. Youthful could consider being the inspiration for each design, but still could suit any age range as long as they are the person who is seeking a celebrity or catwalk style at a cheaper price. River Island always concentrated on the style and the quality. The company clothes are so trendy, chic, young, affordable and of a very high quality. Not only the clothes, but also the stores provide an exciting and fun environment to shop within. The average price of each garment is affordable: Ethical issue RiverIslandis committed to providing a fair deal between the company and their employees. The company has understood that to make an excellent business, it has to build strong relationship with its suppliers, consumers and employees. Corporate Social Responsibility has always been the companys strategy. Ethical Supply Chain At River Island, it works enthusiastically with its suppliers and official agencies around the world to provide a standard health and safety regulation to its employees. The company always ensures that their suppliers sign a contract which commit to World Wide Ethical standards and those who violate them will be prosecuted. To support this policy, the company have ordered the buying and technical teams to visit their factories throughout the year and actively engage in looking out for mistakes, hence, improve it. Today, River Island products are made across the world such as in the European Union, Turkey or India. Although there are many ethical and trading issues happening within fashion industry, River Island believes that through gradual changes, it will manage to solve the problem. According to source, â€Å"In June 2008 RiverIsland became a member of the Ethical Trading Initiative (ETI). Established in 1998 the ETI is a trade union organization and non-governmental organisations committed to working together to identify and promote good practice in the implementation of codes of labour practice.† River Island committed to the adoption and integration of the ETI Base Code into our World Wide Ethical Policy through its supply chain. River Island believes that to be one a ETI member, the company will be able to gain more experience to tackle the related issues within the industry. Environment: Nowadays, being green is one of the main focuss of each individual company. In order to protect the environment, River Island is strictly committed to a number of main key points targeted such as : reducing problems the environment is having, this includes dropping levels of energy consumption (including the use of renewable energy sources) reducing the level of product packaging, increasing the levels of recycling and increasing the use of biodegradable materials. The retail environment of River Island is very edgy, lively and vivid. The staff are committed to provide the customer a high quality service. River Island also believes that making the customer feel happy is its first priority, as customer service is converted into sales in retail. Promotion In recent years, River Island has gained many important titles from its competitor. Top shop has been at the top for years but slowly losing its â€Å"style crown† losing its best shop on the high street title of three years to rival River Island. River Island also won in the best bags and best place to spend GBP50 categories in the Company Magazine. The winners were chosen by more than 6000 people trough the voting system on the â€Å"company.co.uk† website. River Island advertises itself in magazines for having garments, accessories or products that are copied from celebrities or the catwalk. In order to advertise and campaign, River Island has joined forces with Look in autumn 2007 the UKs first glossy high street fashion weekly magazine- to celebrate and introduce its autumn collection .The collection has been styled and photographed by the Look fashion team. More interestingly, River Islands store windows nationwide have also been specially designed by Look to make a connection between the company and the magazine to promote different aspects of the collection. Look publishing director Julie Lavington comments: We are extremely excited to be working with River Island on such a major project. The collaboration exemplifies our brand credentials, and its great that River Island are harnessing the power of Looks reputation as the authority on high street fashion. After all, were driving hundreds of thousands of women in-store every week !† .In order to expand its market sale, River Island has also launched an online marketing with NME.com (a music brand ). In addition, River Island have celebrities such as Pixie Lot and JLS to model its garments which brings fans to shop in River Island. Together with the advertising campaigns, River Island also sponsors Graduate Fashion Week which brings advertising all over the world, for designers and students who would love to start a career in the fashion industry. Fashion Weeks with new designs and colours, serve additionally to promote new concepts. These Fashion Weeks not only display an array of new products, but also serve to communicate with the audience visually. Dresses and accessories worn by models doing catwalks, are more lively and enthralling than the mere display on mannequins. Normally with a range of Fall, Spring, Summer and Winter collection, Fashion Weeks boost market demand and promote its associated businesses as well. In addition, presence in graduate fashion week is the opportunity for their company to have a review from other people who have visited the show. It gives peopl e an idea to what River Island has to offer as a fashion retail store and how they are incorporating designs from students into their clothing range. River Island was one of the retailers which has joined in High street fashion week to show its line up. The event was taking place on Londons Oxford Street from September 7 to September 11. This is a great opportunity to promote the company image. River Island satisfies its customers with trend, quality, design and durability. That is one reason that River Island is, day by day, getting support and demands by its customers. It provides a range of comfortable draper footwear to soothe aching feet of all day long. River Island won the Draper Footwear Award in 2008 while another proof of its excellence emerged when this brand bagged ‘LK Today Fashion High Street Fashion Award for Best Denim. Fashion is not only a phenomenon for luxurious life, but this concept deals with humanity as well. That is why, modern fashion companies are aware for the fact of supporting special people of society with special needs. River Island is responsive towards special people and that is why it supports BDF (Birth Defect Foundation), now known as New Life Foundation Other than the BDF, River Island also helps Heart and Design; an association that combines creativity of fashion communities with heart and lungs treatment. Fashion is not only for healthy people, but it also helps to make ailing people healthy, it supports them in fighting for health. River Island is a well know high street brand that has over 50 years experience on fashion retail, it provides a big range of stylish clothes but most importantly its price are affordable and its products are good quality. The company satisfies its customers with trend, quality, design, global, human, culture and society friendly. At one end it emphasises collective psychology and trends of a society, and at the other end, it deals with the individual needs of customer care. Healthy trends, balanced life, and busy lifestyle are, what the modern fashion companies have to consider deeply. It is no more a matter of looking good and attractive, true fashion and accessories join comfort and trend together.

Drug Abuse :: Substance Abuse Essays

Drug abuse takes a toll on society that can only be partially measured. While we are able to estimate the number of drug-related crimes that occur each year, we can never determine fully the extent to which the quality of life in America’s neighborhoods has been diminished by drug-related criminal behavior. With the exception of drug-related homicides, which have declined in recent years, drug-related crime is continuing at a strong and steady pace. Numerous Drug-Related Arrests Occur Each Year. In 1994, state and local law enforcement agencies made an estimated 1.14 million arrests for drug law violations. The largest percentage of these arrests were for drug possession (75.1 percent).45 Arrestees Frequently Test Positive for Recent Drug Use. The National Institute of Justice Drug Use Forecasting (DUF) program calculates the percentage of arrested individuals whose urine indicates drug use. In 1995, DUF data collected from male arrestees in twenty-three cities showed that the percentage testing positive for any drug ranged from 51 percent to 83 percent. Female arrestees ranged from 41 percent to 84 percent. Among males, arrestees charged with drug possession or sale were most likely to test positive for drug use. Among females, arrestees charged with prostitution, drug possession or sale were most likely to test positive for drug use. Both males and females arrested for robbery, burglary, and stealing vehicles had high positive rates.46 Drug Offenders Crowd the Nation’s Prisons and Jails. At midyear 1996, there were 93,167 inmates in federal prisons, 1,019,281 in state prisons, and 518,492 in jails.47 In 1994, 59.5 percent of federal prisoners were drug offenders48 as were 22.3 percent of the inmates in state prisons.49 The increase in drug offenders accounts for nearly three quarters of the total growth in federal prison inmates since 1980. Most drug offenders are imprisoned for possessing more drugs than possibly could be consumed by one individual distributing drugs or committing serious crimes related to drug sales. In 1995, for example, only 4,040 people were sentenced in federal courts for marijuana-related charges; 89.1 percent of those offenders were facing trafficking charges.50 Inmates in Federal and State Prisons were often under the Influence of Drugs when they Committed Offenses. A 1991 survey of federal and state prisons, found that drug offenders, burglars, and robbers in state prisons were the most likely to report being under the influence of drugs while committing crimes. Inmates in state prisons who had been convicted of homicide, assault, and public order offenses were least likely to report being under the influence of drugs.

A Biography of Indian Yellow Essay

Indian Yellow is a raw pigment which, as the name suggests, originated in India in the 17th century and was used until the early 20th century. Its source remained a mystery for many years. In 1786 the amateur painter, Roger Dewhurst recorded in letters to friends, that Indian yellow was an organic substance made from the urine of animals fed on turmeric (Myers, pg 1). Around this time, the English chemist George Field claimed it was made from camel urine. In 1839, J.F.L. Merimee, denied its association with urine in spite of its odor, citing its origin was a shrub called ‘memecylon tinctorium’ in his book ‘The Art of Painting in Oil and Fresco’, In 1886 the Journal of the Society of Arts in London began a systematic inquiry of the pigment, revealing that Indian yellow was manufactured in rural India (in particular in Monghyr, a city in Bengal) from the urine of cattle fed only on mango leaves and water (Finlay, pg 216-217). The collected urine was heated in order to precipitate the yellow matter, then strained, pressed into lumps by hand and dried, producing foul-smelling hard yellow balls of raw pigment, called ‘purree’ (Mukharji, pg 16-17). European importers would then wash and purify the balls, separating greenish and yellow phases. It is the mango not the urine that’s crucial to the color. The colorant is a magnesium salt of an organic acid released by the mango. Chemically it is magnesium euxanthate, the magnesium salt of euxanthic acid. See more: My Writing Process Essay Naturally, the cows that were exploited by this process were extremely undernourished. In part because mango leaves did not supply the cattle with sufficient nutrients along with the fact that these leaves contain the toxin urushiol, also found in poison ivy. In 1908, British law (which applied to colonized India) prohibited the production of Indian yellow, citing the torture of sacred animals. The pigment is believed to have first been used in Europe by Dutch artists in the 17th century (the Dutch having extensive trading links with India by then) and by the end of the 18th century across Europe in watercolor and oil painting. For the first years of its introduction in the European market, this pigment was simply named after its country of origin, ‘Purà ©e of India’(Finlay, pg 209-211). This was further simplified to ‘jaune indien’ (French), ‘giallo indiano’ (Italian), ‘Indischgelb’ (German) or ‘Indian Yellow’ when tr anslated into other languages (Myers, pg 1). Deep, clear and luminescent, it was favored for its great body and depth of tone. It had a peculiar characteristic in its watercolor form of fading in artificial light and in the dark but being fairly stable in direct sunlight. In its oil form, it requires one hundred percent for grinding, dries slowly, and the addition of varnish improves its drying, in fact its lightfastness is also improved when it is isolated between layers of varnish. Dutch and Flemish painters of the 17th and 18th centuries favored it for its translucent qualities often using it to represent sunlight. Beautiful as the color is, the pigment was said to be foul-smelling in its raw form. In the novel ‘Girl With the Pearl Earring’ Vermeer’s patron remarks that Vermeer used â€Å"cow piss† to paint his wife, the pigment referred to was Indian Yellow. By the early twentieth century the pigment was no longer available, although its modern substitutes are still sold under the name â€Å"Indian yellow†. Bibliography 1. Baer, N.S., â€Å"Indian Yellow† in â€Å"Artists’ Pigments, a Handbook of Their History and Characteristics†, Volume 1, R.L. Feller, Editor, Oxford University Press, New York (1986) 2. Finlay, Victoria, â€Å"Color: A NAtural History of the Palette† (2003 edition), Random House 3. Merimee, M.J.F.L., â€Å"The Art of Painting in Oil and Fresco† (2009 edition), Kessinger Publishing 4. Mukharji, T.N., â€Å"Piuri or Indian Yellow†, Journal of the Society of Arts (1883-84) 5. Myers, David, â€Å"Indian Yellow†, The Art Blog of David Myers (February 1, 2011) http://toxicgraphix.blogspot.com/2011/02/indian-yellow.html 6. â€Å"Indian Yellow†, Pigments Through the Ages, webexhibits.org http://www.webexhibits.org/pigments/indiv/history/indianyellow.html

Disorders of the Blood

In the human body there are two important types of blood cells, these are red blood cells and the white blood cells. Red blood cells operate in effort of carrying oxygen to the lungs. White blood cells serve to defend tissues in the body that have the capability of setting up infections in the body. There are many different blood disorders that people have. Blood disorders may be the cause of serious illnesses and some deaths. Disorders may begin to affect an individual as early as in their childhood. Anemia, Sickle cell, and Hereditary hemorrhagic telangiectasia are the disorders that I will be explaining and discussing in the below scenarios. Lily, a 4-year-old Caucasian female, has she been complaining of being tired all the time. She is pale and is a picky eater. Her mother is a single mom with a small budget to feed a large family. Lily eats only pasta, breads, and hot dogs, and she drinks only artificial fruit punch. Lily has iron deficiency anemia. Anemia is when the blood lacks the proper amount of healthy red blood cells. Red blood cells are the main transporters of oxygen to organs. Some symptoms of anemia are fatigue because organs do not get enough oxygen and this is when fatigue happens. Certain forms of anemia are hereditary and infants can be affected from time of birth. Girls who do not have the proper amount of iron in their diet may become iron deficient due to inadequate dietary iron, inadequate growth requirements, and the start of menstruation. The most common symptoms of Iron Deficiency Anemia include eating or craving ice, swelling of the tongue, and very dry lips. The mother can not afford many groceries. This is a critical part in bad eating habits. Lily’s mom should try to buy her some food and drinks that has a lot of vitamin C. Davon is a 5-year-old African American male who has just moved to Chicago, and he is visiting his new pediatrician for a kindergarten physical. His mother tells the nurse that she carries the sickle cell trait and wants Davon screened for it. Davon may have the sickle cell trait. Sickle cell is a disease that changes normal blood cells to round red blood cells. Red blood cells pass through blood vessels easily. A person that has sickle cell means that it very hard for red blood cells to pass through the blood vessels, and that is because it is in a different form. The oxygen is stopped. This can cause a lot of pain for the person. Sickle cell causes a lifelong battle against many health problems. This can cause infections and erious illnesses, even a stroke. Symptoms for someone who has Sickle cell are often painful and are caused in the event of the sickled cells getting stuck in the blood vessels. When this happens then the blood flow is prevented from carrying out the normal function. If the blood flow is blocked it causes pain in the feet, hands, back, chest, or belly. The pain may last for a few hours or even days. People who have Sickle cell usually have anemia. People that have Sickle cell anemia, have an abnormal skin color.

Essays Essays - Essay, An Essay On Criticism, Thomas Robert Malthus

Essays Essays - Essay, An Essay On Criticism, Thomas Robert Malthus Essays are generally scholarly pieces of writing giving the author's own argument, but the definition is vague, overlapping with those of an article, a pamphlet and a short story. Essays can consist of a number of elements, including: literary criticism, political manifestos, learned arguments, observations of daily life, recollections, and reflections of the author. Almost all modern essays are written in prose, but works in verse have been dubbed essays (e.g. Alexander Pope's An Essay on Criticism and An Essay on Man). While brevity usually defines an essay, voluminous works like John Locke's An Essay Concerning Human Understanding and Thomas Malthus's An Essay on the Principle of Population are counterexamples. In some countries (e.g., the United States and Canada), essays have become a major part of formal education. Secondary students are taught structured essay formats to improve their writing skills; admission essays are often used by universities in selecting applicants, and in the humanities and social sciences essays are often used as a way of assessing the performance of students during final exams. The concept of an "essay" has been extended to other mediums beyond writing. A film essay is a movie which often incorporates documentary film making styles and which focuses more on the evolution of a theme or an idea. A photographic essay is an attempt to cover a topic with a linked series of photographs; it may or may not have an accompanying text or captions.

Case Study 2 Research Paper Example | Topics and Well Written Essays - 1250 words

Case Study 2 - Research Paper Example This part of the strategy is in keeping with low cost merchandise. Costco also only purchases certain sizes, colors, and fast moving inventory. This part of the design is to avoid keeping inventory that customers will not be interested in buying. In doing this inventory will always be moving out of the door and thus the company will always have a high inventory turnover. Not only is Costco specific in terms of choosing the characteristics of the products but Costco actually keeps a small amount of products on hand in order to avoid an inefficient number of products that are slow-moving or become unable to move. One part of the model that is concerning is that there is a lack of serious competitors in the membership warehouse business. I would be concerned with the possible effect of new competition and the growth of current firms like Sam's Club and BJ's Wholesale. Another concern I would have with Costco is the large holding of the land and warehouses. Certainly this could be though t of as a benefit for the company but with the recent drop in real estate prices the value of the property could fall and thus be less able to sell in the future with 150,000 sq. ft. warehouses on the land. On the other hand the land is purchased on low priced land, not necessarily in high traffic areas which would be a positive if the real estate price dropped, since it would be less likely to drop significantly. This is a a great business model because not only is the company able to sell a high amount of inventory in a short amount of time, but Costco is also able to finance inventory purchases through their vendors, thus avoiding long term debt. This allows them to pass on the discounts to the customer which in turn causes the volume and higher revenue. 2. What are the chief elements of Costco’s strategy? How good is the strategy? Volume Purchasing is one of the main elements of Costco's strategy. By purchasing in large amounts Costco is able to realize discounted prices from vendors. Not only that, due to discount pricing Costco is able to sell all of the merchandise before payment is due. By doing this Costco can realize their profit before paying for merchandise while avoiding the need for financing. The Costco vendors are actually financing the sale of the merchandise which is the advantage of this strategy. Treasure-hunt merchandising which is a Costco phenomenon where Costco purchasing agents search for deals that the Costco members would find desirable and stock the shelves with this product that will sell out quickly. The merchandise is purchased from wholesalers and retailers who are struggling and need to move old inventory. The inventory comes in deeply discounted even though the products are brand name products. By selling this deeply discounted merchandise Costco is able to lure in customers who love brand name products. Not only will customers purchase this merchandise but members will most likely be on the look out for such deals thus increasing the likelihood of a quick sale of the merchandise. Costco's business strategy also calls for less marketing through expensive channels such as television and radio. Instead Costco utilizes direct marketing which is not only less expensive but also very personal. The company opens up a store and directly calls companies, individuals and employee's in big

One of the key issues any nation faces is how to structure its trade Essay

One of the key issues any nation faces is how to structure its trade relations with other nations. A. How and why did England st - Essay Example During mercantile period, increase in exports over imports was considered the means to enhance national wealth in British colonies. Lahaye further points out that, The Navigation Act passed in 1660 limited the trade to be conducted by English ships and English seamen; and this encouraged English ships monopoly over trade within British Empire and highly limited the trade of foreign vessels within English ports. Further revisions of act improved the trade process in England. The revisions of act ensured that the trade shipped from its point of production to England or colonial port prior to its shipping to its foreign destination. At the same time, it also demanded the foreign goods set for colonies to be stopped in England prior to the distribution. This made England a well known centre for colonial trade. It encouraged the flow of goods through the country and thereby allowed the taxes to be levied. Further phases of Navigation Act grouped products as those to be shipped to ports wi thin British Empire and as those to be shipped to foreign countries. It also imposed regulations on the manufacture and trade of colonial products. British government supported products like iron, lumber, and other raw materials needed within Empire. At the same time, the colonial products that competed with products produced at home were discouraged. As a matter of fact, the mercantile system in Britain allowed for colonial monopoly over certain markets such as of tobacco and also provided the way for development of colonial shipbuilding. Free trade, as the name implies allows the free movement of goods, capital, and labor between nations. It provides specialization in manufacturing and export of products in a country overcoming all possible barriers of trade process. Free trade enables smooth conduction of trade between countries ‘without the influence or intervention of government through quotas or duties’ (Free trade explained). The scale of production depends on th e size of the market; if the market of nation is small, it may not encourage the producers to produce variety of products. Free trade combines individual markets with a larger world market proving beneficial to small sized markets. The expansion of the market size improves competition and enables the individual firms to enhance their trade. Free trade provides better economic environment for individual markets with the access to advanced technologies and better resource allocation. The feasibility of the technology helps domestic firms to connect with other individual firms abroad thereby enhancing the productivity of land and labor. This will also help industries in narrowing the range of goods and services. It ensures decrease in the costs of goods while maintaining the efficiency of utilized resources. Some of the factors that make free trade highly preferable for successful trade include the accessibility of enhanced production factors and free access to global markets. The unhi ndered access to global markets provides firms with the essential information on trends prevailing in the global market. As free trade improves competition, companies try to satisfy the customers with innovative products. Thus free trade amplifies innovative creations and improves productivity. Moreover free trade is advantageous in eliminating oligopolies and monopolies (free trade explained). However, free trade cannot be always regarded as the best policy due to